Project Type :
About The Company:
A Perfect Party Rental- Large Event, Entertainment, And Equipment Rentals
Digital Marketing Services Engaged:
Results :
- Increased Local SERP into the top 10
- Increased organic search traffic and paid traffic by over 50%
- Doubled their annual sales revenue and customer base by over 50%.
Company Website:
What Was The Problem?
- Company was steadily decreasing customer base
- Decreasing monthly / yearly sales revenue
- Poor performing paid media ads
How We Solved It:
We were brought on to help grow the company sales revenue through strategic digital marketing efforts. We first needed to address some major overhaul in creating a more professional and updated website to increase the company brand and the customer experience. We did a complete rebrand and website design. In addition, the company was not showing well in search engine rankings, so we also needed to address their SEO.
Through detailed analytics and competitive analysis, we learned what was working well for other similar competing companies and how they ranked in both paid and organic search. In a dual marketing effort to improve SEO and increase website traffic in both paid and organic searches we went to work creating both SEO and Marketing Campaigns.
The Result:
Over the past 2 years we have been able to increase our SERP into the top 10 by ensuring the website content is optimized with the most relevant key words and phrases with ongoing content, while also integrating customer reviews. In addition, we have increased organic search traffic and paid traffic by over 50%. As a result, over the past 2 years the company has doubled their annual sales revenue and customer base by over 50%.
